Insights

What we have learned running ads for practices.

Written for practice owners and office managers, not for other agencies. No jargon, no theory we have not tested on a live account.

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Your website is organized around what you sell

A vascular practice in Houston had a services page. Eight procedures on it, each properly described, each medically accurate. The page ranked for none of them. Over seven months the...

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AI Search

Nobody searches for what you actually do

Over five months we tracked every search that reached a Houston vascular practice through Google Ads. The practice performs genicular artery embolization, an image...

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Social Media

Why Your Medical Practice’s Google and Meta Ads Aren’t Bringing In Patients?

And why the problem is almost never the ads themselves. Medical practice Google Ads that aren’t converting are among the most common and expensive...

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Social Media

Google Ads vs. Meta Ads for Medical Practices: Where Should Your Budget Go?

If you run a medical practice and you are trying to decide where to put your paid advertising budget, you are not alone. It...

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Google Ads

How Much Should You Spend on Google Ads? A Local Business Guide

Figuring out how much to spend on Google Ads is one of the most common questions local business owners and medical practice managers face...

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